OMG! Donuts NZ x Pure Oil NZ: Local Goodness, Better Donuts, Happier Tummies
At OMG! Donuts NZ, we’ve always believed that joy tastes better when it’s made with care — care for our customers, our suppliers, and the land we call home. Every donut we serve is crafted to meet the highest OMG! standards: allergy‑friendly, delicious, and made with ingredients we’re genuinely proud to talk about.
One of the quiet heroes behind that mission is the oil we use. Not just any oil — Cold Pressed Sunflower Oil, grown and produced right here in Aotearoa by award‑winning food producers Pure Oil NZ Ltd. You might recognise their retail brand too: The Good Oil, found on supermarket shelves across the country.
🌻 Supporting Local NZ Growers & Producers
Choosing Pure Oil NZ isn’t just a supply decision — it’s a commitment to local goodness. By using cold‑pressed sunflower oil from New Zealand growers, we’re directly supporting farming families, regional producers, and the communities that keep our food system thriving.
It means:
- Fewer food miles
- More support for NZ agriculture
- A stronger connection between our donuts and the country we love
We adore knowing that the same sunshine warming our markets and events is also helping grow the sunflowers that become the oil used to cook every OMG! donut.
💛 A Healthier, High‑Standard Choice
Pure Oil NZ’s sunflower oil is naturally light, clean, and neutral — perfect for creating donuts that are soft, fluffy, and beautifully golden without feeling heavy. It’s trusted by chefs and food manufacturers across the country.
Cold‑pressed sunflower oil takes things even further. Because it’s extracted without heat or chemicals, it retains more of the natural goodness sunflower seeds offer, including:
- Lower saturated fat than many traditional frying oils
- High levels of Vitamin E, a natural antioxidant
- A clean, pure flavour that lets our 12 delicious flavoured sugars shine
It’s a healthier option that aligns with everything OMG! stands for: quality, integrity, and joy in every bite.
🍩 Why This Matters for Our Donuts
Our donuts are known for being:
- Soft
- Light
- Hot
- Fresh
- Allergy‑friendly
- And always delicious
Cold‑pressed sunflower oil helps us achieve that signature OMG! texture — the kind that makes people say “Oh my gosh!” before they even finish their first bite.
It gives us:
- A crisp, gentle exterior
- A fluffy, cloud‑like interior
- A clean finish that doesn’t leave you feeling weighed down
In short: it’s the perfect match for our donuts and our values.
🌱 Local Goodness, Global Standards
We’re proud to champion local ingredients while delivering world‑class quality. Using Pure Oil NZ’s cold‑pressed sunflower oil is one of the ways we keep our promise to customers: better ingredients, better donuts, better for New Zealand.
Every donut you enjoy supports local growers, sustainable production, and a healthier approach to indulgence.
And honestly — that just makes each bite taste even sweeter.
Want to learn more?
Explore Pure Oil NZ: Pure Oil NZ | Leading Oilseed Producer & Supplier
Grab your own bottle of The Good Oil: Our Products | New Zealand Made Coldpressed Cooking Oils